INTELLIGENCE
We are built on Intelligence. We are interested in facts and we have a bank of high quality data, reports and experience that provides trusted independent insights and guidance to some of the best sponsors in Europe. Our reason for being is to support smarter sponsorship and we do that through intelligence.
ONSIDE REPORTS
ONSIDE Irish Industry Report 2025
An annual report on the sponsorship landscape in Ireland, with insights from the industry’s leading practitioners. Read more HERE
ONSIDE Non-Sport Star Track 2024
In 2024, Ryan Tubridy and Bono top ONSIDE’s most admired Entertainment stars. Read more HERE
ONSIDE Sport Star Track 2024
In 2024, Katie Taylor and Kellie Harrington top ONSIDE’s most admired sport stars. Read more HERE
ONSIDE Sports Impact Monitor - Wave 7
In collaboration with Sport for Business, ONSIDE investigated the latest concerns and challenges that sports sponsors, rights holders and agencies in Ireland face entering H2 2024. Read more HERE
ONSIDE Irish Sponsorship Industry Report 2024
An annual report on the sponsorship landscape in Ireland, with insights from the industry’s leading practitioners. Read more HERE
ONSIDE Star Track 2023
In 2023, Johnny Sexton, Ryan Tubridy, and Bono emerged as top stars in their respective domains of sport and entertainment, clinching the top three spots as the most admired Irish stars in Ireland. Read more HERE
ONSIDE Sports Impact Monitor - Wave 6
In collaboration with Sport for Business, ONSIDE investigated the latest concerns and challenges that sports sponsors, rights holders and agencies in Ireland face entering H2 2023. Read more HERE
ONSIDE Irish Sponsorship Industry Report 2023
An annual report on the sponsorship landscape in Ireland, with insights from the industry’s leading practitioners. Read more HERE.
To request a copy of one of our latest reports, please drop us a line at info@onside.ie.
ONSIDE VIDEOS
For the release of the third wave of the ONSIDE Covid-19 Sports Impact Monitor, ONSIDE Founder and CEO John Trainor sat down with Sport for Business’ Rob Hartnett to discuss the findings.
An overview highlighting some of the key findings from the latest ONSIDE Quarterly Sponsorship Review for Q2 of 2020 – brought to you by our very own ONSIDE experts working from home!
Rob Hartnett is joined by John Trainor of Onside to discuss the findings of the second wave of research into the thoughts of the Sports and Sponsorship industry in Ireland three months into the impact of COVID-19.
ONSIDE Founder and CEO John Trainor in conversation with Sport for Business' Rob Hartnett on the launch of the first wave of the ONSIDE Covid-19 Sports Impact Monitor.
A recap of the incredible event, engaging speakers, key takeaways and insights learned at ‘Who Won Sponsorship Series 2019.’
An overview of some of the key takeaways and insights from 'Who Won the Summer of Sponsorship 2018?'
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ONSIDE IN THE MEDIA
John Trainor Discusses the Irish Sponsorship Landscape on The Persuaders
Dublin City fm (The Persuaders), 29 Jan, 2021
Survey shows huge financial impact health crisis has had on Irish sport
Extra.ie (Nathan Whelan), June 11, 2020
Sports sector survey finds more support for closed doors than limited crowds
Irish Examiner (Brendan O'Brien), 9 June, 2020
Long Term Confidence but Shorter Term Pain Likely
Sport For Business, 8 June, 2020
Irish sports industry supports events taking place behind closed doors, survey finds
Irish Mirror (Robert Hynes), 9 June, 2020
4 in 10 support full return to live sport this year
Extra.ie (George Morahan), May 25, 2020
Rugby crowds unlikely in 2020 but matches need to be played
The Irish Times (Gerry Thornley), May 23, 2020
Support Grows For Holding Sporting Events Behind Closed Doors According to Onside
AdWorld, May 22, 2020
Large number of people won't attend Irish sports events until vaccine is available
Irish Mirror (Trevor Quinn), May 21, 2020
Sponsors Urged to Continue Backing Sporting & Cultural Events
AdWorld, April 24, 2020
Irish fans believe sponsors should keep supporting their favourite teams, survey says
Extra.ie (Martin Healy), April 23, 2020
Fans split on idea of sports events behind closed doors
Irish Examiner (Brendan O'Brien), April 20, 2020
Sponsorships fall as consumers cautious on return to events
The Independent (Samantha McCaughren), April 19, 2020
Sponsorship Concerns Dog the Sports Industry According to New Survey
AdWorld, 17 April 2020
Optimism Over Sports Sector Recovery
Sport For Business, 16 April 2020
Where Will Sponsorship Activate in 2020?
Sport For Business, 15 April 2020
Revealing Headline Results of Covid-19 Sports Impact Monitor
Sport For Business, 14 April 2020
Sponsorship growth to slow to 8% in 2020: ONSIDE
European Sponsorship Association, 20 January 2020
Irish sponsorship market valued at €224m after 10% boost in 2019
Extra.ie, 5 November 2020 (George Morahan)
Sponsorship growth to slow in 2020 as viewing trends and consumer issues shift
The Independent (Samantha McCaughren), January 19, 2020
Lowry’s glory helps golf come out swinging in sponsorship stakes
Business Post (Elaine O'Regan) November 25, 2019
Stars shine a light on lucrative sponsorship deals
Sunday Independent (Michael Cogley), September 29, 2019
2019 Sponsorship Winners to Be Unveiled at Onside Hosted Event
AdWorld, September 27, 2019
Who has been the biggest winner of Irish Sponsorship 2019?
Sport For Business, September 24, 2019
Sponsorship issues to be discussed in November
Marketing.ie, September 24, 2019
Sponsor Clashes and Broadcast Risks
Sport For Business, November 22, 2019
AIB & Vodafone Win A Game Changing Decade For Sponsorship
AdWorld, November 22, 2019
Vodafone Rugby and AIB GAA top sponsorships
Marketing.ie, November 22, 2019
Vodafone, AIB and Guinness Emerge on Top
Spor For Business, November 21, 2019
Sponsor Plaudits For AIB And Vodafone
BizPlus, November 20, 2019
The multi-billion euro business of the Rugby World Cup
RTE News (Brian Finn), September 15, 2019
As the World Cup looms, Irish rugby's in a field of its own
The Independent (John McGee), September 8, 2019
